Kushagra Oberoi
Apr 25, 2022

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Hi Shirley!

I think another great example of context effect would be your smartphone’s brightness level in the dark V/s the same in broad daylight. The way you switch the tabs on that is heavily based on the surrounding environment's illumination.

Hope this helps, Shirley!

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Kushagra Oberoi
Kushagra Oberoi

Written by Kushagra Oberoi

Snippets on What I learn about Copywriting & Marketing. 👀

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